What causes sales?

When I pay attention to the kind of activity that really gets results, I am certain the key metric to focus on is “meaningful conversations”. The TrainerTainment sales definition of a meaningful conversation is: An encounter with a guest or potential buyer that...

Tools to Overcome Objections

How many times, when booking a birthday party, have you heard one of these phrases? Let me talk to my husband. I’m just shopping around. I need to think about it. Can I call you back? It costs too much. These are just a few of the money objections I have heard during...

Encouragement

Buy something from a kid! I encourage you to make the difference in the life of a young person this week. I was at the grocery store yesterday, and a young man was offering food tasting in the organic fruit section. I rounded a corner, and there he was with a table...

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