When I consult with owners and operators, the two things they care about are that they want to increase sales and they want to be found online. Search engine optimization (SEO) helps accomplish both of these goals. The idea is that if you’re being found, then web...
Last week we shared a bunch of ideas for holiday marketing. One of the things on my mind this week is that we have a great opportunity to give back to our community. For as long as I can remember, I have always wanted to give back to my community. I raised funds for...
Over the next three months, we have some big holidays on the horizon: Halloween, Thanksgiving, Christmas, and New Years. This week I really wanted to share with you a few holiday marketing ideas that are fun, easy to implement, and don’t require a ton of work....