Nick Moore, Gatti’s Pizza

“When we implemented the Mystery Program halfway through 2007, our parties system-wide improved almost 15%. We gained another 13% increase in 2008. The Sales Shopper Program works! We would not run our birthday business without it.”

Kristen Deskin, WiggleWorks Kids Bellevue

Being mystery shopped helps solidify our birthday sales process.  It continuously holds our staff accountable and is a tool for training.  Team members get to listen to themselves and recognize how they can improve.  I can also recognize if our BDSQF is working or needs to be changed. If shop scores are up but our booking ratio is down than I know we are not presenting the information in the best way. Typically though, getting our mystery shopper score up increase our booking ratio! I highly recommend having a mystery shopper because you will see results.  

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Mystery Shopper

Is your birthday party program all that it can be? If not, our Mystery Shopper Program™ is for you! Would you like to increase your Birthday Party sales and their profitability?


Our video may play a little to the extremes for a bad call, but you’d be surprised at what we’ve heard when our mystery shopper calls. With the right training, preparation and a little practice, we guarantee your birthday party sales process will improve with this program.

We believe real life training is the best way to learn and excel in new skills. Our highly-trained Mystery Shopper team will call your store once a week, record their call, and email reports to you. Then, as a team, we’ll suggest ways your employees can improve to provide the best customer service and bring in the most profit for you. To make sure you are getting the best results and make a permanent positive change to your birthday sales process, our Mystery Shopper Program does require a 1-year commitment.

What Does the Mystery Shopper Program Include?

  • Baseline Shop - We will shop your store once for FREE and let you know how your sales team measures up to the TrainerTainment sales standards

  • A new or revised party program that takes into account evaluation of competitors which we’ll use to make recommendations for improvements

  • Customized Birthday Sales Script and access to additional forms

  • Live Interactive online sales training for your staff and the recording to train future staff

  • Weekly Mystery Shopper Calls with emailed reports and call recordings to listen and use as a training tool

  • Building Birthday Business & Building Great Teams manuals

  • Access to Xpress Training - TrainerTainment's online library - including archived webinars, training manuals, DVDs and customizable forms for all your sales needs

The Mystery Shopper Program ™ is guaranteed to improve your sales process, spice up your party program, and train your staff to succeed with your birthday party program like never before!